Target the profitable work
Service pages and campaigns built around panel upgrades, rewires, EV charging, and generators — not just troubleshooting.
Industries we serve
Marketing & Growth for Electrical Contractors
Electrical spans everything from a dead outlet to a panel upgrade, EV charger install, or a commercial tenant improvement. The growth challenge is being found for the work you want — not just the work that calls.
What we hear most
The growth problems specific to this trade.
Schedule full of small service calls instead of panels and projects
Losing commercial bids to firms with better-looking credentials
No clear pathway for EV charger and electrification demand
Word of mouth that has plateaued
Estimators buried in unqualified requests
How we build growth here
A plan shaped around how this trade actually wins work.
Build commercial credibility
Capability messaging, project documentation, and vendor-ready positioning for GC and facility buyers.
Qualify before the truck rolls
Intake forms, scoring, and routing so estimators spend their time on real opportunities.
Own electrification demand
Content and search visibility for the EV, storage, and load-upgrade questions homeowners are already asking.
One partner, not a vendor list
Strategy and execution stay under one roof.
Every partnership includes direct leadership from founder Karen Becerra—growth strategy, Fractional CMO leadership, and the execution that follows it.
We take a limited number of contractor partners so the work stays personal. See everything we do or how the Founding Partnership works.
Questions
Frequently asked
How do we get more project work and fewer service calls?
By deliberately targeting it. Most electrician websites describe everything equally, so search sends the smallest jobs. Dedicated pages, offers, and campaigns shift the mix.
Is commercial electrical marketing different?
Very. Fewer searches, longer cycles, relationship-driven. The work is credibility assets, targeted outreach, and being verifiable online when a buyer checks you out.
Can you help with EV charger demand?
Yes — it is one of the clearest growth lines in the trade right now, and most electricians have no content or visibility for it.
One business per trade per market
Apply for your market.
We partner with a limited number of contractors so every engagement gets real strategic attention. If that is the partnership you have been looking for, start the conversation.
Prefer to talk it through? Call Karen at (858) 324-4590.